From his photo-text canvases in the 1960s to his video works in the 1970s to his installations in the 1980s, John Baldessari’s (b.1931) varied work has been seminal in the field of conceptual art. Integrating semiology and mass media imagery, he employed such strategies as appropriation, deconstruction, decontextualization, sequentiality, and text/image juxtaposition. With an ironic wit, Baldessari's work considers the gathering, sorting, and reorganizing of information. “Something that is part of my personality is seeing the world slightly askew. It’s a perceptual stance. The real world is absurd sometimes, so I don’t make a conscious attempt, but because I come at it in a certain way, it seems really strange,” Baldessari says in this interview with Nancy Bowen. A historical interview originally recorded in 1979 and re-edited in 2003 with support from the Lyn Blumenthal Memorial Fund.
